Getting to $10M takes a different playbook, not more of the $1M one.
Beyond 10 Million finds the one play that is actually in your way, builds it with you, and helps your team run it. It is being built right now, with a small founding group of owners. Apply to be one of them.
We read every application and only invite owners we can genuinely help.
The skills that built it are the ones that stall it.
Almost every owner hits a ceiling on the way up. It rarely looks like failure. It looks like a full calendar and a quiet kind of stuck. Busy, but not growing. Everything still runs through you, and at three in the morning you are the one holding all of it.
The instincts that got you here, doing more, working harder, being the one who can, are the same instincts that cap the next climb. That is not a character flaw. It is how it works for almost everyone. What got you here will not get you there.
A quiet kind of stuck.
If everything is a priority, then nothing is. Something still has to be.
The ceiling is normal, and it is solvable. The way through is not more effort. It is a smaller, sharper target.
Less, but the right less.
Ninety percent of the time, the thing holding a business back is one of seven plays. Not all seven. One. The work is not to overhaul everything. It is to find the single play that is off right now and get a little better at it, then the next one, when it is time. You stop carrying the whole system in your head.
Seven plays. You only ever run one at a time.
A complete method, proven over thirty years in business and sixteen years helping owners climb. Hiring is built and provable today. The rest are being built now, and founding members help decide the order.
Leadership
When the direction is fuzzy, everything downstream wobbles.
Focus
You don't have too few hours. You have too many priorities.
Hiring
Most bad hires were likable. Select on evidence, not charm. Live now as 20-Minute Hire.
Marketing
Demand shouldn't depend on you personally chasing it.
Sales
Leads are not the problem. Turning them into customers, predictably, is.
Accountability
You start things and they don't finish.
Innovation
If everything still runs through you, no amount of hustle fixes it.
Hiring is the proof the method is real. Founding members get every other play as it ships, at the founding rate.
Find the one. Build it. Run it.
We find your one play
A short read of how your business is actually operating names the single play to work on now. It is also how we tell, honestly, whether we are the right fit for you yet.
It gets built with you
AI trained on that play drafts the real work, a hiring scorecard, an interview matrix, an onboarding plan, in minutes instead of weeks. You review and approve every step. You get a finished thing, not advice to go execute alone.
You and your team run it
The method leaves your head and becomes a strong draft your team can carry, not a blank page. When the play is run, you are pointed to the next one.
Focus
Your attention is split across too many fronts to move any of them.
- ✦You are carrying more open priorities than any one person can move at a high level.
- ✦The cost is not effort. It is that nothing reaches done.
- ✦The next move is to name the few that actually grow the business and protect them.
This is the kind of read founding members get, built from how your business actually runs. It ends with the one play that frees up the most, fastest.
Apply for founding access →Built to give you less to do.
One play, not a system
Every other program hands you a whole operating model to adopt and run. We hand you the single play that matters now, and only that one.
Delivered, not advised
You get finished work, documents and decisions, not a binder of insights that dies on a shelf. You wanted a model, not more words.
Your team can run it
The play comes with the standard built in, so a team member produces a strong draft you simply validate. You direct the work instead of doing it. Or run it yourself, faster than before.
A proven method, not a gimmick
These are not new ideas or AI tricks. They are the plays Max has run for sixteen years. The AI is the delivery, the part that used to require him in the room.
A room where everyone is running your play.
Not another peer group of ten people with ten different problems trading general advice. In a B10M room, everyone is working the same play on the same kind of work, so the exchange is specific: here is the exact thing that worked for me last week.
The cohort forms around the play you are running and dissolves when you have run it. Learning that moves you, not one more standing meeting to attend.
- ✦Live and recorded sessions, scoped to the play you are in.
- ✦Peers comparing real work, not war stories.
- ✦It accelerates the play. It is never a parallel to-do list.
One play is already built, paid, and running.
While the full system is being built, the Hiring play is live and working today. It is the evidence behind everything founding members are getting in line for.
20-Minute Hire
The Hiring play, end to end. Attract the right person, select on evidence instead of charm, and keep them through the first ninety days. Built, paid, and running today, while the rest of the system is being built.
See the play that is already built →Built with the founding cohort
Focus, Sales, Marketing, Leadership, Accountability, and Innovation are in the system and being built now. Founding members get each one as it ships, shape what comes first, and lock the founding rate before launch.
Apply for founding access →The whole system, when it is ready, and you help shape it.
It is being built now. Founding members get in before launch, lock the founding rate for good, and help decide which play gets built next. It is the implementation of a method that would cost five figures a month from an operator.
- ✦All seven plays as they ship, and the AI that builds whichever one is your current constraint.
- ✦Seats for your team, plus the weekly read that routes you to what is next.
- ✦The play-scoped rooms, and a direct line into what gets built.
- ✦The founding rate, locked, well below the cost of an operator in the room.
A few questions so we can tell whether we can genuinely help you right now. We read every one.
Thirty years in business. Sixteen helping owners make this exact climb.
Max has spent his career building organizations past the point where the founder could carry them alone, the same climb you are on now. Beyond 10 Million is that method, finally able to leave the room: the same plays, delivered by AI trained on them, run by you and your team.
More from Max at maxkoz.com →